Short Film Commercial “DreaMobility” for SIEMENS
Idea, Concept, Script, Film Production, Post Production
Brand
Siemens is a renowned brand and a leading provider of innovative technologies, which is also involved in the development of comprehensive solutions in the field of electromobility.
Challenge
The product range in terms of eMobility at SIEMENS is versatile. However, what was lacking until now was the awareness on the part of the customers that the said product exists. We were asked to take the first step towards more product awareness.
Action Advise
As the central film of an awareness campaign, we conceived and produced a light-footed commercial that cleverly weaves various use cases of electromobility and the associated charging solutions together into a storyline.
Action Creation
After the concepts were approved, the production planning followed. Actors had to be cast, locations scouted and the shooting schedule for the commercial drawn up. The two-minute film was shot in four days.
Result
The advertising film found excellent application at many customer touchpoints. On Youtube, website, LinkedIn, but also at trade fairs and other platforms. For a first step towards awareness, it was just the right thing to make a short film commercial. Further content is in planning.
Contact
Address
Le Werk
Rheinauhafen
Anna-Schneider-Steig 2
50678 Cologne
Germany
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