Product photography for Revitive: woman on the sofa by the window, feet on the device, the dog lying by the glass

RevitiveActive against leg pain

Project

Revitive wanted to build trust in its medical device among an older audience. With Ulrike von der Groeben as brand ambassador we produced photography for wide-ranging use, alongside social formats such as Q&As and a TV spot. Trustworthy and approachable.

Client
Revitive
Type
Testimonial campaign
Medium
Photography and video
Channels
Online advertising, website, Facebook, TV
Assets
50+
Formats
3:2 and 16:9
A detail from the product photography: bare feet resting on the round Revitive device on the wooden floor, the sofa behind

More assets

  • Active against leg pain1:00

  • From the testimonial campaign with Ulrike von der Groeben: she holds an orange flying disc in the park, a brown border collie beside her
  • Ulrike von der Groeben laughing as she throws an orange flying disc towards the camera, the park behind

  • My life with Revitive2:03

  • Impossible questions2:24

  • Ulrike von der Groeben crouching in the grass beside a brown and white border collie, hand on her chest
  • Ulrike von der Groeben laughing and pointing at the camera, someone bending to a small dog in the park behind

  • True or false5:33

  • Do you have leg or knee pain1:17

  • Woman lying on the massage table, smiling, two hands working a calf in the background

Behind the scenes

  • Setting up in the garden for video and product photography: crew, stands and a large diffuser in front of a terrace, the presenter at right
  • The presenter standing in the park in front of the bench, a crew member cropped at right
  • Shooting “True or false”: the presenter between two women holding a green and a red paddle
  • The presenter in the park between camera and reflector, crew on either side
  • The presenter laughing in a down jacket between two set-ups, the park lawn behind her
  • Ulrike von der Groeben seated in the studio, two crew members adjusting her top and the chair
  • At the bright desk a colleague fixes Ulrike von der Groeben’s hair, the office and its plants behind
  • Boom microphone above the park bench on the TV spot shoot: Ulrike von der Groeben in a pink jacket on a green park bench
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